2023 Answer two of the three questions listed below Use the respective chapter | Assignments Online

2023 Answer two of the three questions listed below Use the respective chapter | Assignments Online

Assignments Online 2023 Business & Finance

 

Answer two of the three questions listed below. Use the respective chapter listed with the questions with the attached book by Tanner to answer the questions. 

250 words minimum 

1. How do the product-dominant and service-dominant approaches to marketing differ? Ch. 6

2. What are the four types of consumer offerings? How do they differ from one another? Ch 6

3. Identify two consumer products sold in a grocery store or by a mass merchandiser such as Walmart. Explain the strategies used to introduce each of the products or which strategy you feel will be most successful. Ch. 6 & 7

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