2024 – Consist of at least 300 words Discussion Questions How did the Coca Cola Company try to bridge the gap between people s
W2 Case Discussion – 2024
Consist of at least 300 words
Discussion Questions
- How did the Coca-Cola Company try to bridge the gap between people’s real selves and their ideal selves with Coke Life?
- Coke Life was did not sell well and was discontinued in 2017. What went wrong? Can older companies reinvent themselves with newer products like Coke Life? Name a company that succeeded by doing so and one that did not.
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