2024 – This essay is a short introduction to the importance of the triple bottom line

SWOT Essay – 2024

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This essay is a short introduction to the importance of the triple bottom line.  Based on your research, and after creating the SWOT analysis for Apple, respond to the questions below.

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Triple bottom line

What are the three frameworks of the triple bottom line?

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What does the triple bottom line mean for a company?

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How does your company specifically address the triple bottom line?

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Your essay should be at least two pages in length, double-spaced, and in 12 pt. Times New Roman font. The title and reference pages do not count towards the minimum page length. To complete this assignment, a minimum of two reputable sources must be used, cited, and referenced. Use APA style guidelines.

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Long-term strategic plans

Carefully read the company or organizational literature on mission, goals, culture, short- and long-term strategic plans and objectives, and all materials related to strategic planning issues.

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Harris, P. (2015, January 16). SWOT analysis [YouTube video]. Retrieved from https://youtu.be/U11UW0r9uWU?list=PL08sf8iXqZn54RIuJs-skgp4omxG-UOu5 

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Click here to access a transcript of the SWOT analysis video. https://online.columbiasouthern.edu/CSU_Content/Courses/Business/MBA/MBA5101/15M/UnitII_SWOTHarrisTranscript.pdf

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College of Business – CSU. (2016, January 12). MBA5101 Unit II lesson video [YouTube video]. Retrieved from https://www.youtube.com/watch?v=hBujkAsxV9g&feature=youtu.be&list=PL08sf8iXqZn54RIuJs-skgp4omxG-UOu5 

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Click here to access a transcript of the video. https://online.columbiasouthern.edu/CSU_Content/Courses/Business/MBA/MBA5101/15M/UnitII_LessonVideoTranscript.pdf

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Couzins, M., & Beagrie, S. (2004). How to conduct a SWOT analysis. Personnel Today, 21.

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Miller, R. T. (2015). Our triple bottom line. Library Journal, 140(17), 8.

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Reference

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Upper saddle river

Wheelen, T. L., Hunger, J. D., Hoffman, A. N., & Bamford, C. E. (2015). Concepts in strategic management and business policy: Globalization, innovation and sustainability (14th ed.). Upper Saddle River, NJ: Pearson.

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