2024 – Read Chapter 6 in the text book Then write a few sentences

Read Chapter 6 in the text book.  Then write a few sentences in response to each of these questions on page 85:  Questions # 2, 3, 4 and 6, which concern the McGregor case on pages 81 – 85.  

Then, Google  “Casenex 5 steps”  and write a few sentences for each of the steps (problems, perspective, knowledge, action, consequences)  as a case analysis of the McGregor case. 

Then Write a litter to your executives and buyers, informing them of the new discount policy and explaining it in such a way as to gain their understanding and support. Assume that this is the first formal announcement of the policy to this group, but that you have sounded out some key people beforehand.