BUS309 Battling Over Bottled Water Please respond to the following Read Case 3 2 Battling Over Bottled Water located september 2023
Week 3
BUS309 “Battling Over Bottled Water” Please respond to the following: Read Case 3.2: Battling Over Bottled Water, located here or on page 109 in your textbook. Nestlé holds a 99-year lease for the land that the Sanctuary Spring sits on. While lease-holders are generally understood to be able to make full use of their land, when public resources are involved, they are limited to “reasonable uses.” Review the case study and formulate an argument either supporting or challenging this distinction. Support your reasoning by addressing key ways in which benefits and burdens are being distributed between Nestlé and the community in this case. MKT100 “Target Market Segmentation” Please respond to the following: Locate an online advertisement or commercial that appeals to you. Save it as an image and upload it or include a link to the video in your discussion post. Underneath the ad, please discuss the target market for this product, and how you fit into this target market. Further, discuss why this product and advertising appeals to you or someone like you. Be sure to incorporate terms from Chapter 5 in the text to demonstrate your knowledge of target market segmentation and evaluation. Note: Please be sure that the advertisement is appropriate for class. To learn more about adding an image to a discussion post, click here .
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