case study – Entrepreneurship and Small Business – 2024
3Q – NO Plagiarism – 650 words
Students are supposed to read the Case 2- Able Planet from the textbook, page number:812
“How can a small company find capital to finance an innovative new product?”
Textbook: (Scarborough, N.M. & Cornwall, J. (2012). Effective small business management: An Entrepreneurial approach (10th ed.). Upper Saddle River, NJ: Prentice Hall.
Based on your understanding of the case and concepts, answer the following question in 200-350 words each.
Assignment Questions:
1. Experts say that entrepreneurs who need between $100,000 and $3 million often face the greatest obstacles when raising capital for their businesses. Why?
2. How should Kevin Semcken raise the $1.5 million in capital that Able Planet needs? Be sure to consider sources of both debt and equity financing.
3. Write a short memo to Kevin Semcken explaining what he should do before he approaches potential lenders and investors to maximize his chances of getting the capital that Able Planet needs.
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